Avast - Lifestyle Photography and Video Production
Lifestyle + Technology / Photography + Video
Avast is a San Francisco and Prague based cybersecurity software company that develops computer security software for a diverse worldwide population of users. We were tasked with creating and capturing authentic lifestyle moments in which Avast customers of all ages and demographics are being protected from malware and hacking threats in real world situations.
Our production with Avast was a close collaboration with one of our favorite commercial video production teams based in San Francisco, Maximize Video Production. Together we captured both the still and video assets to create visuals that complimented each other in telling the brands story.
An integrated photography / video production is not just one of shooting over the others shoulder. It is an orchestrated dance of give and take, as well as some detailed planning and production, to make sure everything gets accomplished in the time allotted and both media types have the right assets for the next stages of production.